Are you yearning to become a person who can conceptualize — and deliver value — through truly fresh ideas?

Do you want to become known as someone who is a thought leader, a visionary, or just a really creative thinker?

Maybe you’ve got an entrepreneurial spirit and want to start your own business, and you’d love to come up with an idea that will have a great impact on others and the world.

Maybe you’re already running a business, but want to push the envelope with your product or service and really differentiate yourself in the market.

Or maybe you’re in a corporate job and you want to bring more “new thinking” to the table, and increase your influence and contributions to the team.

The only issue is: you don’t know how.

You know the skill you need to build is your ability to innovate, but it feels like such a huge and intangible concept and you don’t know where to start.

That not knowing has become uncomfortable and may have already started causing big problems, like:

- Making you doubt whether you should even start a business.

- Stirring up confusion about where to put your energy in a business that already exists.

- Making you worry that you’ll get left behind or stuck in your current job or role.

You know that these problems, if left unresolved, are not going to go away...

...yet without the guidance or framework to learn how to innovate, develop fresh thinking, and translate your ideas into real value, you stay stuck where you are

...with your yet-to-be-realized ideas locked inside you.

Hear this: you CAN learn how to innovate...and begin to tap the source of fresh and creative ideas inside your mind

The truth is, though, that most people are never taught how to innovate — let alone how to innovate in a way that yields truly transformative — and VALUABLE — results. And not only is that a missed opportunity for so many people and businesses, but it can actually be the make-or-break reason that an idea, a product, or even an entire business doesn’t get off the ground!

Clearly, innovation is a critically important component to any successful business who wants (read: NEEDS) to stay on the cutting-edge.

In fact, innovation has been known to solve real world problems including sickness, poverty, and education accessibility and is responsible for up to 85% of all economic growth!

Yet along with businesses, innovation is also critical for individuals, too.

According to the World Economic Forum, 133 million new jobs may be created by 2022, ALL driven by innovation and technology…

...so if you want to successfully position yourself as valuable for the future of work you MUST know how to innovate.

But before you can learn HOW to innovate...

...it’s critical to first UNDERSTAND it. 

Because innovation is NOT just about generating ideas…

...it’s also about generating VALUE.

Innovative ideas don’t mean anything to you and your business’s success, longevity, and profit if they aren’t creating real value for your customers and for your company.

Likewise, innovative ideas need to be backed by STRATEGY that compliments the market and speaks directly to your customers’ needs…

...as well as fits into your business model and is set up purposefully to help you and your business grow.

You see, innovation is about SO MUCH MORE than just generating fresh ideas. 

The good news is…

...you’ve now got a resource that will not only teach you how to generate those ideas but also one that will show you to innovate for VALUE and build the STRATEGY necessary to ensure personal and business growth! It’s also a resource that will help you…

ALL of these learnings and shifts are available to you when you learn how to innovate well — and understand the bigger picture of what innovation truly is.

As an innovation expert who has seen the transformative impact that effective innovation has had on companies, organizations, individuals, and even myself — I can’t wait for you to start leveraging innovation so that you can experience the same.

Hi, I’m Dolapo Adeyemi

Innovation enthusiast, entrepreneur, and hybrid thinker

I’ve spent the past 11 years creating products that go against the grain. 

Having studied Chemical Engineering at the BSc level and Process Technology and Business Management at the MSc level, I started off my career in Oil and Gas as a project engineer. After a few years, I decided to launch my own business, and created a first-of-its-kind Solar bag product (fashion wearable tech) that charges mobile devices on-the-go. It was manufactured in China and sold globally.

After this, I launched a footwear brand, OYSBY, that recreates classic silhouettes. I grew OYSBY to 6-figures and it was shortlisted as a finalist for a Drapers Footwear Designer of the Year Award.

In 2017, I enrolled for an MBA at London Business School where I studied as a Mo Ibrahim Scholar, was part of the founding team of a start-up accelerator called Accel Award, and was named a pioneering MBA by Poets and Quants.

I launched my third start-up during my MBA. It was a mobile fitting room that enhanced digital personalisation with an in-person delivery experience which earned me a spot at the London Business School incubator and a Founder Award, and contributed to my being nominated as Young Global Leader by the World Economic Forum.

After launching these three start-ups, I realised that my passion really lies in the discovery and creative process of bringing those start-ups to life. I currently own a database of over 50 ideas — and love using a variety of frameworks to come up with interesting ideas that add value to people’s lives as well as to a business’s bottom line.

Now, I'm on a mission to help people and organisations that seek differentiation to stand out through innovation and bring life-changing solutions to the customers they serve, whilst also inspiring a new generation of innovators across all walks of life.

I want people to know — and you especially! — that there is a “method to the madness” called innovation and anyone can become innovative in their daily lives, day jobs or launch their own valuable businesses. 

All it takes is a thorough understanding of what innovation truly is — as well as a proven framework for generating innovative ideas that provide real value and are backed by thoughtful strategy.

If you’re ready to learn how to become more innovative and understand innovation in an entirely new way, I’m excited to show you how.

 How to Innovate for Value Creation: Your Essential Guide to Tapping into the Fresh Ideas that Can Transform and future-proof Your Career and Your Business

How to Innovate for Value Creation is a 7-module online course that will help you understand what innovation truly is, how to generate great ideas that will resonate with your market, and how to translate them into a viable and profitable product for a business. 

As part of Innovation for Value Creation, you’ll receive:

Seven Learning Modules: That will help you understand innovation in an entirely new way

33 Tools: To help you dig deeper into what you’re learning in the course and implement it into your work and your life

Program Breakdown

Here’s what you’ll learn and explore in Modules 1 and 2 of How to Innovate for Value Creation…

Module 1: The Underlying Reason for Innovation - Understanding Value

In this first module of the 7-part Innovation for value creation course, we’ll kick off the course by defining innovation and discussing why innovation matters. We’ll explore the concept that innovation equals invention times value, then talk about the different types of innovation that exist. Then, we’ll dive deeper into the value part of the innovation equation and discuss the different ways that value can be provided.

In Module 1, we’ll learn how to use the following tools:

• Defining Value Tool to help you explore what is important to you individually and how you can achieve your ideal state of value by being innovative 

• Doblin Innovation Framework Tool that explains the different types of innovation and shows you where to apply innovation in your organization

Module 2: Understanding Where Good Ideas Come From

In Module Two, we’ll explore ideas in depth — and how they come from either needs, seeds, or serendipity. We’ll discuss why a problem is the best place to start when you’re innovating, and then explore the four-questions approach to problem solving.

In Module 2, we’ll use the following tools:

• Problem Exploration Exercise to help you begin to think about potential problems that affect you other people and find different ways to express those ideas

• Effort-Size-Impact Framework to help you identify and classify problems you can solve through innovation

• Six-Questions Framework to understand the problem you’re solving and have a holistic view of the path to value creation 

• Lotus Blossom Framework Tool that helps you generate more than 60 ideas around one theme, starting from a “seed problem” or a “seed technology” 

• Serendipity Exercise to help you determine how best to optimise your environment for you to become a productive innovator and the impact of community

The first 2 modules consist of 7 out of the 33 tools available within this course. Other tools will become available to you when you acquire the remaining 5 modules which will be released in the coming months.

How to Innovate for Value Creation is already PACKED with value that will help you learn how to innovate, but when you join now you’ll also receive the following BONUSES…

BONUS #1:

Researching Your Market Tips

Learn strategies that will help you get to know your market better, including their needs, main problems, and the opportunities for innovation.

BONUS #2:

Financial Statement Template

Receive 3 excel templates for building your Profit and Loss Statement, Cashflow statement and your Balance Sheet.

BONUS #3:

Pitch Deck Outline

This outline will help you create a pitch deck to share your ideas effectively and professionally.

Whew — that’s a lot of value! Need a recap?

Here’s everything included in the 7-part course on How to Innovate for Value Creation:

7 learning modules

33 tools

3 value-packed bonus

And you will immediately have access to 7 tools and once you purchase parts 1&2 of 7.

Ready to learn how to innovate and generate some truly fresh and valuable ideas?

Your experience starts immediately once you click the “I want this” button below, and for a limited period (one week only), you can purchase modules 1 and 2 for $47.99 instead of $239.95.

YES, you get to pay only 20% of the current price of the course, and if you're not satisfied with what you get and the skills you learn after 30 days, you get your money back, 100%!

Frequently Asked Questions

When will I have access to the material?

You’ll have immediate access to Modules One and Two, as soon as you click the “I want this” button below and purchase the course. The remaining modules will be released each week. You will have forever access (limited time offer) to the course materials. 

How much time should we set aside per week?

Every individual will go at their own pace, but you should expect to set aside 1-2 hours per week to complete the tools for each module. We’ve designed the exercises so that your team members can gather data that will provide insights and help you determine next steps.

How do I ask questions or get feedback during the program?

Submit your questions for our Live Q&A Calls via email to gro@grolightly.com

How long is the program?

The program has 7 modules. You have purchased ONLY the first 2 modules which consists of 7 tools and you can purchase the remaining 5 modules once they are released over the coming weeks.

Your best ideas are just waiting to be unleashed!

It’s time to stop believing that innovative thinking is a skill that only some people possess...

...because ANYONE can become more innovative. With the help of a proven framework to help you generate great ideas, ensure that they’re delivering value for your customers and your company, and back them with a real strategy to help them truly boost your bottom line, innovation can completely transform you and your business. If you’re ready to learn about innovation in a way that makes it concrete, doable, and transformative…

...and finally get your best ideas out of your mind and start putting them to work to explode your business growth....

...then How to Innovate for Value Creation was designed to show you how.